Rossella Baratta

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Image, September 2, 2021
E-mail
rossella|baratta*univr|it <== Replace | with . and * with @ to have the right email address.
Not present since
December 31, 2023
Position
Temporary Professor
Curriculum

Rossella Baratta is research fellow at the Department of Business Administration (SECS-P/08). She received her PhD in Economics and Management from the Doctoral School of the University of Verona in 2019. From 2019 to 2021 she was research fellow at the Department of Business Administration of the University of Verona in an interdisciplinary project (SECS-P/08 and SECS-P/10). 
Since 2019 she is temporary professor in the Master's Degree in Languages for Communication in Tourism and Commerce at the University of Verona. 
Her main research interests include: 
- tourism management and marketing
- service management and marketing
- strategic management and business model
- fair trade and sustainable development 
Her publications are in the Journal of Cleaner Production, the Journal of Business Research and the TQM Journal. 

Modules

Modules running in the period selected: 2.
Click on the module to see the timetable and course details.

Course Name Total credits Online Teacher credits Modules offered by this teacher
Master's degree in Languages for Communication in Tourism and Commerce Digital and interactive marketing for goods and services [Cognomi M-Z] (2021/2022)   9  eLearning 9 
Master's degree in Languages for Communication in Tourism and Commerce Marketing and digital communication for tourism (2019/2020)   9  eLearning 6 

Di seguito sono elencati gli eventi e gli insegnamenti di Terza Missione collegati al docente:

  • Eventi di Terza Missione: eventi di Public Engagement e Formazione Continua.
  • Insegnamenti di Terza Missione: insegnamenti che fanno parte di Corsi di Studio come Corsi di formazione continua, Corsi di perfezionamento e aggiornamento professionale, Corsi di perfezionamento, Master e Scuole di specializzazione.

Research groups

Confartigianato: profile and service needs of the members
The research group intends to investigate the characteristics and problems of the management of the trade associations and the need to employ managerial tools to improve the quality of the services provided by the associations to their members.
Tocatì - economic impact of cultural events
The Research Group “Tocatì – economic impact of cultural events” aims to assess the direct economic impact of Tocatì – International Festival of Games in the Streets on the city of Verona.
Projects
Title Starting date
Atteggiamento e comportamento di riciclo nelle università 10/15/18




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