Pubblicazioni

Autori:

Corrizzato, Sara

Titolo:

Italian Agri-Food Products Abroad: Word Formation Processes on Instagram

Anno:

2023

Tipologia prodotto:

Articolo in Rivista

Tipologia ANVUR:

Articolo su rivista

Lingua:

Inglese

Formato:

Elettronico

Referee:

Sì

Nome rivista:

INTERNATIONAL JOURNAL OF ENGLISH LINGUISTICS

ISSN Rivista:

1923-8703

N° Volume:

13

Numero o Fascicolo:

7

Intervallo pagine:

96-104

Parole chiave:

Instagram, Italian agri-food products, new word formation processes, promotional discourse

Breve descrizione dei contenuti:

The present study focuses on the identification and categorization of some cases of lexical adaptation and innovation, i.e., compounds, acronyms and borrowings, in the American Instagram accounts of nine agri-food Italian companies selling their products worldwide. The aim of the analysis is to investigate how and to what extent word formation processes in advertising discourse contribute to enhancing Italian products abroad and to promoting the ‘made in Italy’ concept. Examples of adapted and new terms gathered from the Instagram profile pages will be presented and examined within the promotional framework. Their presence will be then contextualised outside the American photo and video sharing social networking service to hypothesise their future lexicalisation.

Id prodotto:

138121

Handle IRIS:

11562/1120526

ultima modifica:

24 gennaio 2025

Citazione bibliografica:

Corrizzato, Sara, Italian Agri-Food Products Abroad: Word Formation Processes on Instagram «INTERNATIONAL JOURNAL OF ENGLISH LINGUISTICS» , vol. 13 , n. 7 , 2023 , pp. 96-104

Consulta la scheda completa presente nel repository istituzionale della Ricerca di Ateneo