Theory and Techniques of communication (2009/2010)

Course code
4S00916
Name of lecturer
Sandro Stanzani
Number of ECTS credits allocated
6
Academic sector
SPS/08 - SOCIOLOGY OF CULTURE AND COMMUNICATION
Language of instruction
Italian
Location
VERONA
Period
II semestre dal Feb 22, 2010 al May 31, 2010.

Lesson timetable

II semestre
Day Time Type Place Note
Monday 5:30 PM - 7:00 PM lesson Lecture Hall 2.4 from Mar 1, 2010  to May 31, 2010
Friday 4:00 PM - 5:30 PM lesson Lecture Hall 2.4  

Learning outcomes

Give a basic knowledge of fundamental results of research on interpersonal and mass media communication.
Reflect on the consequences of mass media communication on self construction, public sphere, and government of society.
Reflect from a theoretical and empirical point of view on the consequences of persuasive messages with particular attention on commercial field and advertising.

Assessment methods and criteria

In order to facilitate students who attend the lessons, at the end of the course, is fixed a written exam (test of about 25 questions and 4 items per question) on the first part (book) of the program.
Only students who reach a mark of at least 18/30 pass the test. Students who pass the test have to prepare a second written exam (two texts on the contents of the other two books of bibliography).
The second written exam will take place on June, July, September 2010 and January 2011.