To provide the participants with the basic knowledge of a company’s nature, functions, operating logic, management and governance. To introduce the issues and the main methods for defining a strategy to obtain competitive advantage in international competitive environments. To present a managerial framework of the tourism phenomenon according to the main actors’ perspectives. The course aims to provide the first basic knowledge in the business field provided by the three-year study plan and will allow the graduate to enter with awareness in business organizations. The course also aims to provide insights to allow the student a conscious choice of curricula.
Lungadige Porta Vittoria, 41 37129 Verona
VAT number 01541040232
Italian Fiscal Code 93009870234
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